Evaluating gender portrayal in Bangladeshi TV

نویسندگان

  • Md. Naimul Hoque
  • Rawshan E. Fatima
  • Manash Kumar Mandal
  • Nazmus Saquib
چکیده

Computer Vision and machine learning methods were previously used to reveal screen presence of genders in TV and movies [4]. In this work, using head pose, gender detection, and skin color estimation techniques, we demonstrate that the gender disparity in TV in a South Asian country such as Bangladesh exhibits unique characteristics and is sometimes counter-intuitive to popular perception. We demonstrate a noticeable discrepancy in female screen presence in Bangladeshi TV advertisements and political talk shows. Further, contrary to popular hypotheses, we demonstrate that lighter-toned skin colors are less prevalent than darker complexions, and additionally, quantifiable body language markers do not provide conclusive insights about gender dynamics. Overall, these gender portrayal parameters reveal the different layers of onscreen gender politics and can help direct incentives to address existing disparities in a nuanced and targeted manner.

برای دانلود رایگان متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Critical Analysis of Women’s Representation in TV Advertisements from a Cultural Studies Perspective

Abstract Through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. The main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (prefer...

متن کامل

The Portrayal of Women in English Films Localized into Persian

Audiovisual translation, the same as other forms of intercultural communication, tends to intervene with the original in order to comply with the norms of the receiving culture. Since the Islamic Revolution of 1979, the Iranian cinema has resorted to a conservative approach wherein the portrayal of the role of women, among other cultural issues, has been controlled to adapt to the Islamic thoug...

متن کامل

The portrayal of older people's social participation on german prime-time TV advertisements.

OBJECTIVES We investigated the portrayal of older people's social participation on TV advertisements according to a set of theoretically meaningful indicators from communication science and gerontology. METHODS We examined a representative sample of 656 prime-time advertisements broadcast for a period of 2 weeks in 2005 in Germany. Five percent of the advertisements featured at least one olde...

متن کامل

Gender Representation on Gender-Targeted Television Channels: A Comparison of Female- and Male-Targeted TV Channels in the Netherlands

The current study investigated the differences in the representation of gender on male- and female-targeted channels with regard to recognition (i.e., the actual presence of men and women) and respect (i.e., the nature of that representation or portrayal). To this end, the presence of men and women on two female- and two male-targeted Dutch channels (N = 115 programs, N = 1091 persons) were com...

متن کامل

Letting gendered spaces go: striving toward gender and nature balance through bonding in Disney's Frozen and Maleficent

From Snow White and the Seven Dwarfs (1937) to more contemporary releases such as Brave (2012), scholars have extensively examined the portrayal of gender in the Disney Princess films. A significant shift in representation started to occur in the 21 century with a greater portrayal—albeit still problematic—of gender roles. Two recent films, Disney’s animated Frozen (2013) and live-action Malefi...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

عنوان ژورنال:
  • CoRR

دوره abs/1711.09728  شماره 

صفحات  -

تاریخ انتشار 2017